ارزیابی فرصت‌های سازمان در شبکه‌های اجتماعی

The Social Media Opportunity Assessment Tool is designed to identify achievable goals in three social media target areas: sales, marketing, and customer service. Based on your answers to a series of questions about your organization, the tool will evaluate the potential benefits your organization can expect from a social media implementation.You will be asked to provide specific evaluation criteria, such as:• The importance of branding at your organization• A basic profile of your customers• Your tactics for customer service